Obviously, there’s a slight interest in who you and your company are, but honestly, they don’t give a damn they just want to know one thing. You’ll bore them to death if you waffle on too much about yourself or your company. However, before we move on, there’s something else you need to realize about the readers of your about page.
Your about page can also drive traffic from the search engines if you implement the correct on-page SEO tactics.įor example, look at what happens when someone searches for ‘Niche Pursuits’ on Google.Īs you can see, the about pages are showing in the search results, and so will yours if you take a bit of time to write a good one. If you write an about us page correctly, you can build your email list and sell your products, in addition to telling the reader what they want to know about you. Yes, you still tell them who you are, what you do, and what you can do for them, but ultimately, it’s an in-direct sales page that starts a nurturing process with your potential customer. You should treat your about page as a sales page because, effectively, that’s what they are. It’s a marketing muscle that opens you up for success. It will build your brand, increase your traffic, and tell the world (your potential clients) what you do. You can either add your email address, phone number, or even a contact form.Your about page is one of the most important pages on your website. Your contact information is a crucial element of your about me page. Provide Your Contact Informationĭon't forget to include how readers can reach you if they like what they see.
#ABOUT ME SAMPLE PAGE HOW TO#
Related: How to Nail Your Pandemic Job Search 9. This can be either a sentence or a paragraph from your past clients or employers, or you can even add a story that will help them see your expertise in action. Think of it as an endorsement letter these testimonials show that you can provide effective service and deliver your promises. Add Testimonialsīy adding testimonials to your about page, you can help people understand the benefits of hiring or working with you. Just pick three to five of your favorites that highlight your skills, and create another link that will bring them to all of your samples. You don't need to add all of your best works. At the same time, this proves your claim about yourself. This provides readers a quick way to see that you have the qualifications necessary to be hired for the job.
Don't just focus on what you can do instead, focus on how you can help them solve their problems.ĭon't forget to add links to your best works on your about me page. If you don't have a link to your services on your portfolio website, you can list them down but be concise. This makes it easy for them to identify what you can offer to them. If the primary goal of your online portfolio is to attract clients, make sure to add a link to the services you provide. Related: How to Write a Compelling LinkedIn Summary (About Section) 6.
For example, you can talk about how you started your career and acquired all the skills you possess now. This will highlight your past work experiences and, at the same time, show them the skills and expertise you have. Consider talking about how you got to where you are now in your career.
#ABOUT ME SAMPLE PAGE PROFESSIONAL#
Tell Your Professional StoryĪpart from some minor personal stories, you should also share your professional journey. Make sure that it is professional and only includes you. This will show your potential clients and employers that you’re a real person while adding a face to your name and portfolio. By adding a photo to your about page, you can build trust and credibility.
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